Upper Coomera welcomes new $33m self-storage and office hub
Natgen has opened a $33m self-storage facility in Upper Coomera
What’s happening?
Queensland property fund manager Natgen has expanded into self-storage, officially opening a $33 million facility at 8 Ellis Way, Upper Coomera.
The fully staffed centre fronts the M1 freeway and provides modern storage and office solutions for the northern Gold Coast. Operated under Natgen’s new brand, General Self Storage, it marks the company’s move into a new sector.
The project began as a $10 million local investment and has grown into a landmark asset.
Why it matters
Natgen founder and managing director Steven Goakes said the facility responds to rapid growth in the region.
“Coomera and the northern Gold Coast are growing at one of the fastest rates in the country, adding pressure to an already tight housing market. That shortage is driving strong demand for storage, and this facility has been designed to meet that community need,” Mr Goakes said.
“Local investors and builders have come together to deliver a long-term asset that will support residents and businesses for decades.”
Unlike many self-storage operators backed by offshore private equity, General Self Storage is built by locals, for locals, and run by locals.
Local impact
Coomera is forecast to expand from about 19,500 residents at the time of Trust inception to more than 75,000 by 2041.
The Ellis Way site has direct visibility from the M1, one of the busiest roads in the country. This ensures convenience for both the growing residential base and commercial tenants seeking secure, high-quality storage.
Construction was delivered by Total Constructions, a specialist self-storage builder. The facility will be managed locally, with onsite staff serving residents and businesses in the Coomera corridor.
By the numbers
Natgen has invested $33 million into the new Upper Coomera self-storage facility, making it a major asset for the northern Gold Coast.
The project began as a $10 million local investment and grew into a landmark development operated under the General Self Storage brand.
Coomera’s population is expected to rise from around 19,500 residents at the time of Trust inception to more than 75,000 by 2041, driving strong demand for storage solutions.


Zoom in
The facility sets new benchmarks for durability, safety, and convenience. Features include:
Insulated Colorbond exterior for improved temperature control
Solid concrete floors to contain and quarantine fire risks
Full sprinkler system for fire protection
Facial recognition technology and 24/7 security monitoring
Drive-up ground floor units tailored for commercial tenants
Shared office space and modern amenities to support local business
Compared to older facilities with less durable structures, this build raises standards for quality and user experience.
Zoom out
Natgen continues to expand across Southeast Queensland. The new self-storage facility adds to recent investments including:
$9.65 million day hospital in Southport
$10 million office and warehouse in Yarrabilba
$11.7 million rural residential subdivision in Yatala
$22 million near-city Brisbane office building
What to look for next
With Coomera’s population expected to more than triple by 2041, demand for modern storage and office solutions will continue to rise. General Self Storage is set to play a long-term role in meeting that need while maintaining its local-first approach.
About Natgen
Natgen is a Queensland-based property funds management business with offices in Brisbane and the Gold Coast. Through innovative trust structures, it provides direct property investment opportunities for Australian investors, focusing on community-enhancing projects and strong fundamentals.
For more information, visit natgen.com.au.